Intl Trade Mgmt Business Plan

International Trade Management MBA 7936

Project Evaluation Criteria Value: 50%

CONTENT ASSIGNED

MARK

TOTAL

POSSIBLE

MARK

Executive Summary 10

Corporate Profile and Nature of the Business

10

Management and Human Resources 10

Target Market and Environmental Scan 10

Market Entry and Marketing Strategy 10

Operations Overview 10

Financial and Risk Management Strategy 10

Conclusion and Recommendations 15

FORMAT

Organization and report writing (use of graphics, table of contents, bibliography, appendices, grammar and professionalism, etc.)

15

100