SWOT Analysis

· Strengths Public Recognition of Organization

Overall Positive Perception of Organization

Established Integrity and Longevity of the Organizations

Continued success in saving lives and always willing to lend a helping hand

Weaknesses

Lack of Congruency of public and internal views

Commitment to service to the public overlooks the work environment of the employees that make these endeavors possible daily

Opportunities

Disaster relief is always a turning point for anyone’s perception of the organization especially when it hits close to home

Threats

Possibility of not being able to help someone due to lack in financial or physical resources

Understanding that it’s impossible to please everyone, there could be some bad experiences that are communicated to many tarnishing the positive perception of the brand

 

Strengths with Opportunities

Increasing amount of volunteers and assistance of employees on a continual basis in order to secure definite support in the face of a disaster

Weaknesses with Threats

Increase and expand awareness of employees concerns through surveys and group discussions in order to increase the morale of the organization.

Strengths with Threats

With understanding the necessity of all aspects of the organization needing to be congruent, implementing and ensuring that public and employees all hold the same values to be true simultaneously through continued efforts of the organization increasing the involvement of the employees in minor decision making abilities in order to feel as if the organization is less of a dictatorship and slightly reflective of a democracy

Weaknesses with Opportunities

Increasing awareness of the severity of a need for this organization in the country due to the lack of ability by the country alone