Marketing College Level 4 short assignments

INFO-1167

Electronic Wallet

Assignment

Overview

The goal of this in-class assignment is to explore electronic wallet options

Instructions:

1. There are three leading contenders in the mobile wallet market.

a. Google

b. PayPal

c. Square

2. Become familiar with the different solutions(read through the various websites but you don’t need to take notes until step 3):

a. Using the link above go to Google’s website and read about the mobile wallet

b. Do the same for Paypal’s mobile wallet and

3. Watch the following video that compares the options:

a. Which is the best solution based upon the video. State specifically which product they liked and summarize why they felt it was the best.

As usual you can join the discussion on FanLive as it relates to this assignment.