Wk 2 - Apply: Strategic Plan Research [due Day 7] Wk 2 - Apply: Strategic Plan Research (part B)

 

Content

1. Content -wk#2 Business Plan
   (Same company week#2, Week#4, & Week#5)
   
   In this course, you will analyze an existing strategic plan based on the information you have learned throughout the coursework in your MBA program.
   
   Research and select a sample strategic plan in an industry with which you are familiar or interested. (THIS IS YOUR CHANCE TO TAKE YOUR IDEA FOR A SPIN!!!) Be sure it includes the various components of a typical strategic plan. Reference Figure 1.1 “Identifying a Company’s Strategy—What to Look For” in Ch. 1 of your text.
   
   Identify in 350 to 525 words what the plan does well and areas for improvement.
   
   Discuss whether the plan:
   
   • Clearly states where the organization is going and how it will get there
   • Evaluates the organization’s external and internal environments
   • Includes a people plan and addresses the achievement of a diverse workforce
   • Includes corporate social responsibility and environmental sustainability
   • Submit the plan and its citation to your faculty member for approval. This will be used in Wks 4 and 5 of the course.