Week 8 Discussion 2

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To prepare for this Discussion:

  • Consider a company that does business internationally.
  • As you research the company, think about the answers to the following questions:
    • To what extent has the company developed a global mind-set?
    • What steps has it taken to adjust its business strategies to reflect different cultures?
    • How has it approached the tension between its local and global concerns?
    • Have its efforts been successful?
    • What areas are in need of improvement?

By Day 5

Post your response to the following:

  • Assess the degree to which your selected company has developed a global mind-set. Your assessment should refer the four primary factors that shape a company’s global mind-set as listed by de Kluyver (2010): “(1) top management’s view of the world; (2) the company’s strategic and administrative heritage; (3) the company’s dominant organizational dimension; and (4) industry-specific forces driving or limiting globalization” (210).
  • Evaluate how effectively the company has used the creative tension arising from the often opposing global strategies of emphasizing increased cross-country coordination and centralization versus strategies that favor more autonomy and localization.
  • Provide at least one recommendation that the selected company can use to improve its global mind-set.



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