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Term Paper: Information Technology Strategic Plan

Due Week 10 and worth 170 points

Imagine that a company has recently hired you as a senior business consultant. The company is seeking to gain better traction with regard to customer satisfaction and loyalty. The company hired you because of your expertise with mobile apps, social media, and cloud technology. The management of the company feels that yearly revenues could top $20 million per year with the infusion of current technology. Currently the company has revenue of $5 million per year.

Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.

Write an eight to ten (8-10) page paper in which you:

1. Write an introductory statement of the company including but not limited to the type of the company, the location, the industry in which it competes, and the organizational vision and mission that encompasses the nature of the company. 

2. Specify the current situation of the company with regard to its technology and security aspects.

3. Determine at least five (5) information technology personnel / roles that would be in place in order to start the business venture of gaining better traction of customer satisfaction and loyalty. Justify your response.

4. Conduct a strengths, weaknesses, opportunities, and threats (SWOT) analysis for the business venture in question for the company. Justify your response.

5. Develop at least five (5) major goals for the information technology strategic plan. Justify your response.

6. Speculate on three (3) positive organizational impacts of implementing the strategic plan. Justify your response.

7. Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources. 

8.  

Points:   170

Term   Paper: Information Technology Strategic Plan

Criteria

Unacceptable

Below   70% F

Fair

70-79%   C

Proficient

80-89%   B

Exemplary

90-100%   A

1. Write an introductory statement   of the company including but not limited to the type of the company, the   location, the industry in which it competes, and the organizational vision   and mission that encompasses the nature of the company.

Weight: 10%

Did not submit or incompletely   wrote an introductory statement of the company including but not limited to   the type of the company, the location, the industry in which it competes, and   the organizational vision and mission that encompasses the nature of the   company.

Partially wrote an introductory   statement of the company including but not limited to the type of the   company, the location, the industry in which it competes, and the   organizational vision and mission that encompasses the nature of the company.

Satisfactorily wrote an   introductory statement of the company including but not limited to the type   of the company, the location, the industry in which it competes, and the   organizational vision and mission that encompasses the nature of the company.

Thoroughly wrote an   introductory statement of the company including but not limited to the type   of the company, the location, the industry in which it competes, and the   organizational vision and mission that encompasses the nature of the company.

2. Specify the current situation   of the company with regard to its technology and security aspects.

Weight: 10%

Did not submit or incompletely   specified the current situation of the company with regard to its technology   and security aspects.

Partially specified the current   situation of the company with regard to its technology and security aspects.

Satisfactorily specified the   current situation of the company with regard to its technology and security   aspects.

Thoroughly specified the current   situation of the company with regard to its technology and security aspects.

3. Determine at least five (5)   information technology personnel /  roles that would be in place in   order to start the business venture of gaining better traction of customer   satisfaction and loyalty. Justify your response.

Weight: 20%

Did not submit or incompletely   determined at least five (5) information technology personnel / roles that   would be in place in order to start the business venture of gaining better   traction of customer satisfaction and loyalty. Did not submit or incompletely   justified your response.

Partially determined at   least five (5) information technology personnel / roles that would be in   place in order to start the business venture of gaining better traction of   customer satisfaction and loyalty. Partially justified your response.

Satisfactorilydetermined at least   five (5) information technology personnel / roles that would be in place in   order to start the business venture of gaining better traction of customer   satisfaction and loyalty. Satisfactorilyjustified your response.

Thoroughlydetermined at least five   (5) information technology personnel / roles that would be in place in order   to start the business venture of gaining better traction of customer   satisfaction and loyalty. Thoroughlyjustified your response.

4. Conduct a strengths,   weaknesses, opportunities, and threats (SWOT) analysis for the business   venture in question for the company. Justify your response.

Weight: 15%

Did not submit or   incompletelyconducted a strengths, weaknesses, opportunities, and threats   (SWOT) analysis for the business venture in question for the company. Did not   submit or incompletely justified your response.

Partially conducted a strengths,   weaknesses, opportunities, and threats (SWOT) analysis for the business   venture in question for the company. Partially justified your response.

Satisfactorily conducted a   strengths, weaknesses, opportunities, and threats (SWOT) analysis for the   business venture in question for the company. Satisfactorily justified your   response.

Thoroughlyconducted a strengths,   weaknesses, opportunities, and threats (SWOT) analysis for the business   venture in question for the company. Thoroughly justified your response.

5. Develop at least five (5) major   goals for the information technology strategic plan. Justify your response.

Weight: 15%

Did not submit or incompletely   developed at least five (5) major goals for the information technology   strategic plan. Did not submit or incompletely justified your response.

Partially developed at least five   (5) major goals for the information technology strategic plan. Partially   justified your response.

Satisfactorily developed at least   five (5) major goals for the information technology strategic plan.   Satisfactorily justified your response.

Thoroughly developed at least five   (5) major goals for the information technology strategic plan. Thoroughly   justified your response.

6. Speculate on three (3) positive   organizational impacts of implementing the strategic plan. Justify your response.

Weight: 15%

Did not submit or incompletely   speculated on three (3) positive organizational impacts of implementing the   strategic plan. Did not submit or incompletely justified your response.

Partially speculated on three (3)   positive organizational impacts of implementing the strategic plan. Partially   justified your response.

Satisfactorilyspeculated on three   (3) positive organizational impacts of implementing the strategic plan.   Satisfactorilyjustified your response.

Thoroughlyspeculated on three (3)   positive organizational impacts of implementing the strategic plan.   Thoroughly justified your response.

7. 3 references

Weight: 5%

No references provided.

Does not meet the required number   of references; some or all references poor quality choices.

Meets number of required   references; all references high quality choices.

Exceeds number of required   references; all references high quality choices.

8. Clarity, writing mechanics, and   formatting requirements

Weight: 10%

More than 6 errors present

5-6 errors present

3-4 errors present

0-2 errors present

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