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Communication.docx
Module3.docx
Communication.docx
Written Communication
You are a regional manager at the Walk-In Closet clothing store and you just received the most recent feedback from a mystery shopper’s in-store experience report. One thing that caught your eye in this report is the mystery shopper had a hard time identifying a staff member to help them get a changing room. They go on to mention that it was difficult to distinguish between who was a sales associate and who was a customer because there was no standard work uniform. This is not the first time you have read a comment like this. You decide it is time to take action by establishing a dress code for all staff. You are aware there may be some push back from the staff, but if you provide each employee with at least one Walk-In Closet shirt (short or long sleeve) the dress code transition may be easier.
Your task is to write a three-paragraph (minimum) memo addressed to the store managers in your region on the decision to implement an employee dress code program that will be fully implemented by the start of Q3. This memo will discuss the rationale, benefits, costs, and time frame involved in executing the new dress code policy. Be sure to address the audience properly and write as a concerned executive. You may also draw from your personal work experience with appropriate examples to support your references.
If you’re not familiar with the Memo style, you can view a sample memo. (Note: Your memo does not need to contain every section included in the sample memo. Just be sure to include the date, recipient, sender, subject, and at least three paragraphs addressing the topic.)
Essential Activities:
Reading Module 3 will assist you in writing your paper.
Watching the videos, "The Key Forms of Business Writing: Basic Memo" and "The Importance of Writing in Business" will assist you in writing your paper.
Notes:
This paper must be formatted in APA Style 7th edition.
Module3.docx
Module 3
Why It Matters: Written Communication
Why learn to write effectively?
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What is the cost of poor communication? It is difficult to know exactly, but estimates suggest the cost could be billions of dollars and worker hours. Poorly-worded or inefficient emails, incessant text messages, memos and emails that go unread due to poor structure and writing, snoozy slide presentations, lack of understanding of the audience—all of these examples result in inevitable costs.
The waste caused by poor communication is real—in reduced productivity, efficiency, and lost business. In more personal terms, the losses are measured in wasted time, work, money, and ultimately, professional recognition.
REDUCING UNNECESSARY OVERTIME
Joanne supervises thirty-six professionals in six city libraries, and in recent months, she has noticed a ten percent increase in claimed overtime. To cut the costs of unnecessary overtime, she issued this one-sentence memo to her staff:
When workloads increase to a level requiring hours in excess of an employee’s regular duty assignment, and when such work is estimated to require a full shift of eight hours or more on two or more consecutive days, even though unscheduled days intervene, an employee’s tour of duty shall be altered so as to include the hours when such work must be done, unless an adverse impact would result from such employee’s absence from his previously scheduled assignment.
After the thirty-six copies were sent out, Joanne’s office received twenty-six phone calls asking what the memo meant. What the ten people who didn’t call about the memo thought is uncertain. It took a week to clarify the new policy.
Advances in technology have opened the door to a myriad of communication vehicles in business today. In any written business communication the most important aspect is to clearly convey the main ideas and purpose of the message to the audience. This is closely followed by how it is written and then the method of sharing the message. Harmonizing these three characteristics will determine how effective the message is when it is received.