W2A1

aws.vaio

What is direct response marketing?
How is it used in online/digital marketing?
Identify the elements of a direct response marketing strategy.
What are some benefits of direct direct response marketing?
What are the 4-I’S of Internet Marketing?
Research online and provide four (4) examples (pictures/images) of an effective direct response promotional campaign. Why do you think it is effective?

300 Words