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Prior to beginning work on this discussion, read Chapter 3 of your textbook.

With financial literacy and skill, you will be better equipped to make wise decisions when it comes to money (either yours or your company’s). Investors review many factors before determining whether to buy stock from a company. To make a wise investment, they analyze a set of key indicators to help them decide if investing in the company’s stock might be profitable.

In this discussion,

• List the key metrics you would consider before purchasing stock in a company.
• List and explain the components of the ratios that would be the most important for you to analyze before making an investment decision.
• Explain why you selected the ratios above