Use of game theory to maximize profits

The following article describes the unique boarding process used by the Southwest Airlines.

Presh Talwalkar (2015) Southwest Airlines boarding and game theory
(https://mindyourdecisions.com/blog/2013/03/05/southwest-airlines-boarding-and-game-theory/)

Use this article and at least three (3) others to answer the following questions in 6-7 pages:

1. Describe the change in Southwest Airlines boarding process.
2. What was Southwest’s main goal introducing the early-bird check-in?
3. Explain how Southwest Airlines used the game theory approach to increase its profits.
   • What is the outcome of the game involving early-bird check-in?
   • Identify what is the passengers’ dominant strategy.
   • Determine why travelers face the Prisoner’s Dilemma with the early-bird check-in process.
4. Analyze the advantages and disadvantages of the early-bird check-in process for Southwest Airlines.
5. Suggest ways in which other companies, or the company you work for, can utilize similar game approach to maximize profits. Note: One of your references should help provide a rationale as to why this is a good approach for this company and needs to have been published within the last 6 months.

Your assignment must follow these formatting requirements:

• - Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format.
• - SafeAssign less than 25% match