Understanding Buyers, Markets and Organizational Customers

Describe the stages of the purchase decision for a typical consumer when purchasing a new car. What are possible psychological and sociological influences on the consumer purchase decision process? 

Requirements:

• Minimum Page Length – 2 full pages (excluding title/header and reference list); 12-point Times New Roman; double spaced; and page numbering.
• Be sure to answer the entire question to receive maximum credit for this task.
• Use and include information from the weekly course content and outside sources to support the conclusions contained in the paper.
• All sources should be cited in proper APA format (in-text citations and a reference list).