Theory of Consumer Choice and Frontiers of Microeconomics
Scenario: You have been asked to assist your organization's marketing department to better understand how consumers make economic decisions.
Develop a 15- to 20-slide Microsoft® PowerPoint® presentation and PRESENT THIS TO THE CLASS in a minimum 10 minute presentation. Include the following:
- The impact the theory of consumer choice has on:
- Demand curves
- Higher wages
- Higher interest rates
- The role asymmetric information has in many economic transactions.
- The Condorcet Paradox and Arrow's Impossibility Theorem in the political economy.
- People are not rational in behavior economics.
Cite a minimum of three peer-reviewed sources not including your textbook.
Include detailed speake notes for each slide, except for the introducotn and references slides.
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