The pros and cons of OTA’s

 Read the attached articles and post your thoughts on the pros and cons of OTA’s

https://www.forbes.com/sites/neilhowe/2017/07/31/hotels-versus-otas-who-is-winning-over-millennial-travelers/#6b70183e277a 

http://www.sabrehospitality.com/resources/hotel-marketing-blogs/10-tips-optimize-your-ota-distribution 

http://lodgingmagazine.com/research-consumer-shift-favors-hotel-brand-websites-vs-otas/

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