sustainable marketing

Dear students for this assignment please watch the video and  browse the details about PepsiCo https://www.pepsico.com/news/press-release/pepsico-reports-significant-strides-in-pursuit-of-performance-with-purpose-2025-07112018 to understand the concept of 'performance with purpose'

Students must not contact the organization directly. The case must be based on material available in the public domain. 

also am attaching the recommended reading