Strategic Management 479

Case Study : Delta Air Lines, Inc.

Overview

This is your case study assignment. For this assignment you are required to read and analyze this case study which is in the attachment.

Your analysis must:

• Describe the company’s organizational culture and present evidence from the case to support your opinion. At a minimum, include discussion about the company’s values, norms and artifacts, as it relates to their culture.
• Describe the company’s organizational structure and present evidence from the case to support your opinion. At a minimum, the discussion should touch upon the building blocks of an organizational structure (specialization, formalization, centralization and hierarchy.
• Discuss whether or not you believe the organizational culture and structure align with the organization’s ‘strategy’. Explain your rationale.
• Provide a total of four findings of fact; 1 from the following four functional areas of business (minimum of 1 page each):
  • Management
  • Marketing
  • Finance or Accounting
  • International Business
• Provide a full justification and recommendation for each finding of fact (minimum of 1 page each)
• Use current and updated reference from United States (minimum of 3 references).
• Case Study Assignment should be double-spaced, 12-point font, and not exceed 12 pages.
•  The Case study is attached in the attachments.