Strategic management

  

Important notes: (Deadline: 9th December at 11.00 AM) (Weightage: 25%) Plagiarism free work (0%)

· Exact 1000 words (Excluding title page & reference page)

· Executive summary

· Introduction & Background information

· Answers of case study questions by using appropriate titles

· Add new ideas and Recommendations. 

· Minimum 12 references

· Add chart or models to link and justify answers. 

· PESTEL or PORTER analysis

(1) Choose an industry you understand and explain how autonomous vehicles might impact that industry. Think about a “to-be” new opportunity autonomous vehicles enable and briefly explain your idea using Kim & Mauborge’s Eliminate-Reduce-Raise-Create Grid.

(2) Is autonomous driving technology a blue ocean opportunity? Why or why not?

(3) Use Autonomous Vehicles (AV) to illustrate the difference between disruptive and Blue Ocean Strategy, and to discuss the growth model in terms of market-creating strategy.

Assignment Rubrics:

  

Written   Communication Assessment 10% 

 

1-2

Did not meet expectations

3-4

Met expectations

5

Exceeded expectations

 

Writing Conventions 

(grammar,   word use, punctuation, mechanics) 

Frequent   

grammatical   errors 

and   misspellings 

inhibit   readability Informal language, abbreviations   and slang are used 

Few   grammatical errors 

(3 or   fewer per page) 

Correct   verb tense used 

Paragraphs   flow from 

one   to another Active 

voice   pervasive 

Free   of grammatical errors 

and   misspellings Effective verb tense used; Uses   phrases and 

construction   that delight as 

well   as inform the reader 

Primarily   active voice 

 

Overall Effectiveness appearance/format

Not   formatted to Specifications, Lacking professional appearance 

Formatting   is generally 

correct,   acceptable 

professional   appearance. 

Assigned   format followed 

explicitly:   Exceptional 

professional   appearance 

  

Critical   Thinking and Written Analyses Rubric 90%

 

Criteria 

1-5

Did   Not Meet Expectations

6-8

Met   Expectations

9-10

Exceeded   Expectations

 

Clarity 

Writing is not clear. It is 

difficult to understand points 

being made. The writing lacks 

transitions, and few examples and/or illustrations are provided   to support explanation or 

recommendations. 

Writing is generally well organized and understood. Transitions   are used to facilitate clarity. Some examples and/illustrations are used to   support explanation or recommendations. 

Writing is succinct, precise, 

effectively organized no ambiguity. Transitions, explanation and elaboration are   extensive to elucidate points. Detailed illustrations and/or examples are   used to support explanation & recommendations

 

Relevance 

Critical issues/questions are 

omitted or ignored in the writing. 

Most of the critical issues/questions are addressed in the   writing. 

All critical issues/questions 

are addressed completely in writing 

 

Depth of 

Discussion 

/20

Ignores bias; Omits arguments 

Misrepresents issues; Excludes data; Includes but does not detect   inconsistency   of 

information; Ideas contain 

unnecessary gaps, repetition or extraneous details overlooks differences 

Detects bias; Recognizes arguments; Categorizes content;   Paraphrases data; 

Sufficient detail to support conclusions and/or recommendations 

Analysis includes insightful 

questions; Refutes bias; Discusses 

issues thoroughly; Critiques content; Values information Examines   inconsistencies; 

Offers extensive detail to support conclusions and   recommendations; Suggests solutions/ implementation 

 

Breadth of Discussion 

/20

Omits arguments or 

perspectives; Misses major 

content areas/concepts; 

Presents few options 

Covers the breadth of the topic without being superfluous 

Considers multiple 

perspectives; Thoroughly delves into the issues/questions; 

Thoroughly discusses relevant facts

 

Integration 

Elements of Reasoning 

/20

Fails to draw conclusions or 

conclusions rely on author’s 

authority rather than strength of presentation; Draws faulty   conclusions; Shows intellectual dishonesty 

Formulates clear conclusions with adequate support 

Assimilates and critically 

reviews information, uses 

reasonable judgment, and 

provides balanced, well 

justified conclusions 

 

Internally Consistent

There is little integration across the sections of the paper.   Several inconsistencies or contradictions exist. Few of the issues,   recommendation and explanations make sense; not well integrated. 

Sections of the paper are generally well linked/connected. Only   minor contradictions exist. Most of the issues, recommendations and   explanations make sense and are well integrated. 

All sections of the paper are 

linked. There are no 

contradictions in the 

writing. All issues, 

recommendations and 

explanations make sense 

and are well integrated