Strategic Internet Marketing

 Instructions

Application Exercise:

Select an organization (corporate or not-for-profit) with which you are somewhat familiar that uses both online and offline channels. Discuss two or three specific examples of how it is taking advantage of the strategic change drivers.

This paper should be full 3 pages and in 6th edition APA format Required  to include supporting research.  Note citations and references page. DO NOT GIVE A LIST OF REFERENCES WITOUT USING CITATIONS IN YOUR PAPER. YOU MUST VALIDATE/SUPPORT - READ THE RUBRIC