refections
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files (3)NortonCh21ReflectionsEssayOnly1.pdf
shortessay.docx
VisualRhetoric.pptx
NortonCh21ReflectionsEssayOnly1.pdf
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shortessay.docx
Read: “ Our Mothers as We Never Saw Them Download Our Mothers as We Never Saw Them
," by Edan Lepucki
Part 1: After reading Lepucki's article, consider how the author was able to both storytell and reflect on the visual images provided. In a few paragraphs (roughly 150-200 words), write your own reflection on the article that responds to all 4 of these prompts in the following order:
· the purpose (What do you think Lepucki hopes to accomplish with writing this piece? What's her goal? What does she hope reader's will take away from the article?)
· the content (How well do the images and stories she chooses to share help her make her point?)
· the tone of delivery (How would you describe Lepucki's tone? What language choices, sensory descriptions, use of specific emotions help her create this mood?)
· the structure (How does Lepucki put the essay together? How would you describe the organization and order of the essay?)
Download Reflections” and “Our Mothers as We Never Sa
Download Reflections on Visual Rhetoric
Part 2: To get you thinking about your production choices for the Pecha Kucha presentation, complete the following in a few paragraphs (roughly 150-200 words). Find a visual image -- A personal photograph from your albums of friends and family that has some special meaning for you. It's best to use an image that will be included in your PK presentation, but you don't have to. Write a reflection on the image that includes some or all of the following:
· Take a little time to set up the photo and describe its details and special meaning to your audience. Don't assume we see what you see. Guide your audience by carefully describing what you and we are seeing. Then offer your reflection of feelings now and in the moment of the photo.
· Who is in the photo? Where were you and when did it take place?
· What details in the photograph stand out to you?
· What emotions are provoked in you by the image?
· Why is this image significant to you?
· Make sure to attach the image to the bottom of your document, or otherwise submit it with your writing.
Submit your writing for Part 1 and Part 2 and your photo by 11:59 on Mon 9/22.
VisualRhetoric.pptx
Reflections on Visual Rhetoric
Communication and Effect in Visual Imagery
Photography: (photos ◦ grapho) writing with light
What does it mean to “read” a photograph?
Light Drawings by Pablo Picasso and Gjon Mili, 1949
Visual Rhetoric
The use of visual images to communicate meaning
The ability for images to influence how an audience thinks, feels and acts
How culture and meaning are reflected, communicated, and shaped by images
Earthrise, December 24, 1968
Apollo 8, first human mission to orbit the moon
Visual Literacy
The ability to read, write, create and respond to visual images & languages
The ability to understand, interpret and evaluate visual images
Understanding the processes behind constructing or manipulating images
To “read” and “write” images refers to the meanings those images communicate
Visual Rhetoric
The evolution of photography
Camera obscura
Latin for “dark room”
Pinhole devices that inverted the outside world onto walls in darkened rooms
Metaphorically reminds us that we are surrounded by visual images
The first photograph
A landscape outside of a household window
By Joseph Nicéphore Niépce (circa 1826) View from the Window at Le Gras
Taken from the upstair’s windows of Niépce’s estate in the Burgundy region of France
Developed from pinhole camera obscura
Modern Interior rooms converted into camera oBscura (History & Tutorial)
Evolution of photography
Today’s photographic and graphic design technologies allow us to:
Capture and manipulate images more easily, portably
Images are not as stable or fixed as in the past
Send, post, share, alter
When is a photo no longer a photo?
Retouching
Time-delay
Photo downloads
Visual Metaphors
An image that suggests a particular association, similarity or analogy between two (or more) generally unconnected visual elements
Visual Metaphors
Questions to ask relating to visual metaphor:
As a creator or evaluator of a visual text, do you see a visual metaphor at work?
How might the arrangement, content, and symbolism of a visual text provide a metaphor that:
accesses a larger meaning
a different cognitive model or concept or
a new way of looking at the world?
What experiences from your own life are evoked by the image?
What emotions are provoked in you by the image?
What can you SEE the author might be SAYING through the elements of design in this image?
“Campbell’s Soup Can,” Andy Warhol – 1961
“Umbrella Girl,” Banksy – 2008
“YouDo” (detail), Kara Walker – 1993
In-class Group Reflection
Each group will be given a different image. Ask yourselves the following questions:
What visual metaphor(s) is at work in the given artwork?
How might the arrangement, content, and symbolism of a visual text provide a metaphor that:
accesses a larger meaning
a different cognitive model or concept or
a new way of looking at the world?
What experiences from your own life are evoked by the image?
What emotions are provoked in you by the image?
What can you SEE the author might be SAYING through the elements of design in this image?
Week 2 Weekly Writing
Read: “Reflections” and “Our Mothers as We Never Saw Them,” by Edan Lapucki
HW: Find a visual image:
A personal photograph from your albums of friends and family that has some special meaning for you
Write a reflection on the image that includes the following:
Who is in the photo? Where were you and when did it take place?
What details in the photograph stand out to you?
What emotions are provoked in you by the image?
Why is this image significant to you?
The reflection should be about a page in length, so take your time to set up the photo and carefully describe its details and special meaning to your audience.
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