Professor MacQueen
PROFESSOR CALLEN
- Complete Part B of the Strategic Marketing Plan. Please use the template and only include Part B. (remove the instructions and examples). Using the same company that was selected in Week 2. The company used was Apple
Under each area include 3-6 elements:
Internal Data
Secondary Data
Primary Data
Customer Relationship Management
Do not duplicate sources, as you should provide at least 3 different ones for each area.
3 years ago
15
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