Professional Selling - Audience Analysis

Reading: https://www.saylor.org/site/wp-content/uploads/2013/06/Stand-Up-Speak-Out-The-Practice-and-Ethics-of-Public-Speaking.pdf

Assignment: Instructions: This chapter addresses audience analysis from a general perspective. As you read, think of yourself preparing for a sales presentation to a group of prospects or clients. Think of the questions you would have to ask yourself and research you would have to do in order to identify the characteristics of your likely audience members. Post your thoughts here.