Principles of Marketing

Create a 300–400 word response and respond to any two of the following bullet points in your response.

• Describe the different stages a proposed product will need to go through before it's commercialized.
• Where will ideas for the new product come from and how will you filter the different ideas?
• What are your criteria for selecting an idea to move to the next stage?
• Design a flow chart for your proposed new product development process to serve as a guide to your discussion.
• Identify the key stakeholders in the new product development process.
• What persuasive strategies would you take to solicit support from your key stakeholders?