Price and Channel Strategy

Assignment Steps 

Construct a minimum 700-word plan for setting price and a distribution model (place/distribution) in Microsoft® Word. This plan should address at least three elements (from the Price and Place/Distribution list below) to be applied in the Price and Place/Distribution section of the marketing plan in week 5.

The selected company is the Week One researched Company(Tesla); the product/service were selected in Week Two (Tesla's cars).

• Price and Place/Distribution:
  1. Distribution Strategies
  2. Channels, Mass, Selective, Exclusive
  3. Positioning within channels
  4. Dynamic/Static Pricing Strategies
  5. Channel tactics (Pricing)
  6. Daily pricing, promotion pricing, List pricing

Note: Charts/graphs/tables do not count toward the word count.

The plan will be a continuation of your global or multi-regional business you chose in Week 1. This will be incorporated into your overall marketing plan for Week 6.

Please, make sure that your paper contains 3 Titled and numbered Sections to reflect the assignment titles and numbers as they are listed above.

Cite a minimum of three peer-reviewed references.

Format your assignment consistent with APA guidelines.