Preview, Preparation and Reflection Activity: Current Connections to Chapter Content:

Preview, Preparation and Reflection Activity: Current Connections to Chapter Content: 

Review the 4 cases below (read articles and watch videos) and select one of the cases. Reflect on how it aligns to the 4 components of Corporate Social Responsibility (CSR) (Refer to Figure 2-3 on page 38 in your textbook).

1. Read the article "Apple, Google Bring Covid-19 Contact-Tracing to 3 Billion People" on Bloomberg News, https://finance.yahoo.com/news/apple-google-bring-covid-19-170000715.html
   Respond to question: Is the COVID19 monitoring ability a benefit for society or Apple/Google?
2. Watch Video:
   5 Astonishing Statistics that Show How Urgently We Need to Save Our Ocean
    
   from the World Economic Forum on LinkedIn  https://www.weforum.org/videos/5-astonishing-statistics-that-show-how-urgently-we-need-to-save-our-ocean-race-to-zero 
   • Respond to question: How is this video connected to Sustainability? 
3. Watch Video: TOMS Shoes, The TOMS Story, 2014
   on YouTube  https://www.youtube.com/watch?v=uPiQNqbiZa0 
   • Respond to question: Is Toms Shoes an example of Corporate Social Performance?  
4. Read Article: The coronavirus downturn has highlighted a growing investment opportunity — and millennials love it,  https://www.cnbc.com/2020/04/15/investing-advice-coronavirus-downturn-shows-esg-investment-opportunity.html 
   • Respond to question:  How is Sustainable Investing a benefit for society?