Please read question in comment section

 Need 300 words

Managerial Challenge

Survey and opinion polling is  another forecasting tool that may be helpful in making short-period  forecast. The greatest value of survey and opinion polling techniques  are that they help to uncover if consumer tastes are changing or if  business executives begin to lose confidence in the economy to maximize  their wealth.

Assignment:

(1) Research your favorite consumer  product (iPhone, Coca Cola, Sony PlayStation, Gucci, Lego, Frito Lay  Cheetos, etc.) for changes in trend (trend analysis)

(2) Develop a survey-opinion poll  to determine if there should be a new product introduced. The questions  in your survey-opinion poll should be designed to capture if the current  users of the product are unsatisfied or completely satisfied with the  product. This information will help you determine as the manager if you  will introduce a new product.

(a) The survey must be at least 15 questions.

(b) The survey must have a reference list at the end for each article you researched to gather data on your favorite product.

(c) You must include a statement for your final opinion – introduce a new product or not.

Submission Details:

Your response should be no less than 300 words

Follow the APA style of writing with in-text citations and a reference list

Need plagiarism report