Phoenix MGT 498 Strategic Management Research Project PowerPoint

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Create a PowerPoint presentation with speaker notes for Caterpillar Inc. leadership in which you summarize your key findings, propose recommendations, and provide rationale for your recommendations. Use enough slides to address all of the assignment.

Respond to the following prompts: 

  • Summarize your evaluation of the alignment between what Caterpillar Inc. is currently doing and their mission, vision, or values statement. Would you propose any changes to Caterpillar Inc.'s mission, vision or values statements? Why or why not? (Refer to Wk 1, Bullet #4.)

  • Summarize your assessment of whether Caterpillar Inc. is leveraging the appropriate value and cost drivers for their business strategy. Would you propose any changes? Why or why not? (Refer to Wk 2, Bullet #3.)

  • Summarize your analysis of the strengths and weaknesses of Caterpillar Inc’s competitive advantages. Based on your analysis would you propose any changes? Why or why not? (Refer to Wk 2, Bullet #4.)

  • Summarize your assessment of whether Caterpillar Inc. is using the appropriate measures to verify its strategic effectiveness. Based on your analysis would you propose any changes? Why or why not? (Refer to Wk 3, Bullet #1.)

  • Summarize your evaluation of Caterpillar Inc.’s competitive position and how they have responded to shifts in the external and internal environments. Would you propose any changes in how Caterpillar Inc. responds to shifts in the external and internal environments? Why or why not? (Refer to Wk 3, Bullet #5.)

  • Summarize your evaluation of how mergers and acquisitions in the past 5 years have contributed to Caterpillar Inc.’s performance. Would you propose that Caterpillar Inc. pursue mergers and acquisitions in the future? Why or why not? (Wk 4, Bullet #2.)

  • Summarize your assessment of Caterpillar Inc.’s global strategy. Based on your assessment would you propose any changes? Why or why not? (Refer to Wk 4, Bullet #3.)

Week 2, 3, and 4 assignments are attached for references to the questions on this assignment. All answers are in these papers.


  • 4 years ago
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  • attachment
    StrategicManagement.pptx
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    strategy.pdf