Persuasive Message

Compose a persuasive message (letter) that is:

• organized in block format addressing a specific audience + purpose
• around 500-600 words (2 pages okay)
• supported by one credible source (apply C.R.A.A.P. standards (Links to an external site.)) and cited in APA style (Links to an external site.)

In the letter, you will either:

• express a concern or problem, then suggest an action or solution (use an indirect approach)

OR

• persuade an employer to adopt a new approach or policy in the workplace (indirect approach)

OR

• pitch a product or service to a target audience (use the AIDA model)

Even if this is a hypothetical letter, you need to write from a real context, with a real audience and purpose in mind. Avoid boilerplate letters found on the internet or elsewhere; the ideas should come from you.