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Pelicans!!322TUTOR DISCUSSION/ASSIGNMENT
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files (8)busn624week2.docx
RubricAssessment-BUSN624I001Fall2026-APEI.html
discussionRubricAssessment-BUSN624I001Fall2026-APEI.html
- 2326The_Seven_Principles_of_Digital_Business_Strategy_----_Chapter_1_Digital_Business_Strategy.pdf
- busn6224pg19-26The_Seven_Principles_of_Digital_Business_Strategy_----_Introduction.pdf
- creating-a-sense-of-mission-campbell-yeung.pdf
- assignmentbusn624Disruptive_innovation_busines.pdf
- microsoftDigital_Workplace_Skills_Desi.pdf
busn624week2.docx
DISCUSSION (NO MORE THAN 300 WORDS)
Select one of the following technology companies: Apple, Microsoft, Samsung, AT&T, Facebook, Alibaba, or Cisco Systems. What are the internal and external analysis you recognize from your chosen company? Your response should address the factors described by McKeown and Durkin (2016). The Seven Principles of Digital Business Strategy, pages 19-26, concerning the internal and external analysis of the company.
McKeown, N., & Durkin, M. (2017). The seven principles of digital business strategy. Business Expert Press.
Disruptive Innovation Explained - YouTube
Kelly, O., Hall, T., & Connolly, C. (2023). Digital Workplace Skills: Designing the Integrated Learning of Accounting and Microsoft Excel. The Irish Accounting Review, 30, 1–24. https://doi.org/10.52399/001c.77593
ASSIGNMENT (NO MORE THAN 350 WORDS)
Complete the following for this assignment:
Disruptive innovations make products/services accessible and affordable. What are three products or services you use (other than computers or cell phones) that could be considered or based on disruptive innovations, and why? Please explain in detail.
Reading: Building a business strategy in the digital world
Disruptive Innovation Explained - YouTube
Si, S., Chen, H., Liu, W., & Yan, Y. (2021). Disruptive innovation, business model and sharing economy: the bike-sharing cases in China. [Disruptive innovation and sharing economy] Management Decision, 59(11), 2674-2692. https://doi.org/10.1108/MD-06-2019-0818
RubricAssessment-BUSN624I001Fall2026-APEI.html
Rubric Assessment
Rubric Name: BSB Discussion Board Rubric
Print PrintBSB Discussion Board Rubric
Course: BUSN624 I001 Fall 2026| Criteria | Meets | Somewhat Meets | Does Not Meet | Criterion Score |
|---|---|---|---|---|
| Demonstrates Knowledge and Understanding of Content and Its Relevance |
35 points
Initial post shows clear evidence of knowledge and understanding of course content and includes other examples and resources that extend the learning of the community. 22-35 points |
21 points
Initial post shows some evidence of knowledge and understanding of course content but may lack examples or resources that extend the learning of the community. 12-21 points |
11 points
Initial post shows no evidence of knowledge and/or understanding of course content. Lacks examples or resources that extend the learning of the community. 0-11 points |
Score of Demonstrates Knowledge and Understanding of Content and Its Relevance, / 35 * |
| Generates Engagement and Learning Within the Community |
25 points
Reply posts build upon and integrate multiple views from other learners to take the discussion deeper. 16-25 points |
15 points
Reply posts build upon the ideas of other learners to take the discussion deeper. 9-15 points |
8 points
Reply posts do not build upon the ideas of other learners to take the discussion deeper. 0-8 points |
Score of Generates Engagement and Learning Within the Community, / 25 * |
| Quantity and Timeliness |
25 points
Submits initial response by due date, and 2 or more peer or instructor responses by the due date. 16-25 points |
15 points
Submits initial response by due date, and at least 1 peer or instructor responses by the due date. 9-15 points |
8 points
Does not submit the initial post or response posts by the posted due date or does not submit at least two peer or instructor responses by the due date. 0-8 points |
Score of Quantity and Timeliness, / 25 * |
| Spelling and Mechanics |
15 points
Submits posts that contain grammatically correct sentences without any spelling errors. 10-15 points |
9 points
Submits posts that have one or more grammatically incorrect sentences or spelling errors. 6-9 points |
5 points
Submits posts that are difficult to understand and have several grammatically incorrect sentences or spelling errors. 0-5 points |
Score of Spelling and Mechanics, / 15 * |
Total
Score of BSB Discussion Board Rubric, / 100 *Overall Score
Meets
70 points minimumSomewhat Meets
35 points minimumDoes Not Meet
0 points minimum Unable to save changes. There may be a problem with your connection.discussionRubricAssessment-BUSN624I001Fall2026-APEI.html
Rubric Assessment
Rubric Name: BSB Discussion Board Rubric
Print PrintBSB Discussion Board Rubric
Course: BUSN624 I001 Fall 2026| Criteria | Meets | Somewhat Meets | Does Not Meet | Criterion Score |
|---|---|---|---|---|
| Demonstrates Knowledge and Understanding of Content and Its Relevance |
35 points
Initial post shows clear evidence of knowledge and understanding of course content and includes other examples and resources that extend the learning of the community. 22-35 points |
21 points
Initial post shows some evidence of knowledge and understanding of course content but may lack examples or resources that extend the learning of the community. 12-21 points |
11 points
Initial post shows no evidence of knowledge and/or understanding of course content. Lacks examples or resources that extend the learning of the community. 0-11 points |
Score of Demonstrates Knowledge and Understanding of Content and Its Relevance, / 35 * |
| Generates Engagement and Learning Within the Community |
25 points
Reply posts build upon and integrate multiple views from other learners to take the discussion deeper. 16-25 points |
15 points
Reply posts build upon the ideas of other learners to take the discussion deeper. 9-15 points |
8 points
Reply posts do not build upon the ideas of other learners to take the discussion deeper. 0-8 points |
Score of Generates Engagement and Learning Within the Community, / 25 * |
| Quantity and Timeliness |
25 points
Submits initial response by due date, and 2 or more peer or instructor responses by the due date. 16-25 points |
15 points
Submits initial response by due date, and at least 1 peer or instructor responses by the due date. 9-15 points |
8 points
Does not submit the initial post or response posts by the posted due date or does not submit at least two peer or instructor responses by the due date. 0-8 points |
Score of Quantity and Timeliness, / 25 * |
| Spelling and Mechanics |
15 points
Submits posts that contain grammatically correct sentences without any spelling errors. 10-15 points |
9 points
Submits posts that have one or more grammatically incorrect sentences or spelling errors. 6-9 points |
5 points
Submits posts that are difficult to understand and have several grammatically incorrect sentences or spelling errors. 0-5 points |
Score of Spelling and Mechanics, / 15 * |
