New Works 08/03

Work #1: (Subject: Digital Forensics)

Gather all final project material:

• final paper (A 500-700 word (2-3 pages), double spaced paper, written in APA format, showing sources and a bibliography)
• PowerPoint
• other
• Create a single archive (zip not RAR) - attach here and submit

Note: Please find the final project topic and abstract attachments

Work #2: (Marketing Strategies)

1)

APA formatting is required along with a cover page and a resource page which is not included in the final page count.

• The final paper should be approximately 10-12 pages.
• It should consist of the information from your milestone papers along with information from our discussion board postings.
• Feedback from the Milestone papers must be incorporated
• All key components of a marketing plan must be represented.
• Cover Page
• Table of Contents
• Company Overview/Executive Summary
• New Product or Redefined Product Summary (why is this important to introduce now?  How does it support the mission, vision, and core values?
• Competitor Analysis and Identifiable Gaps
• Target Market Determination
• The use of e-commerce and social media
• The marketing mix
• The promotional mix
• Consumer buying behavior
• The impact of the pandemic on the company’s approach to sales and marketing
• Product Lifecycle including the graph
• Measurements of success, metrics
• Summary
• Resource Page

Note: Final Paper approved company is "LG Company" and product line is "Home Appliances". Also, find the three milestone papers attachments previously prepared for this.

2)

 Final Marketing Plan PowerPoint

• No more than 5 slides.
• Think about how you would present the idea of your new or redefined product to your CEO.  You have a limited amount of time and must hit on the high points.