MT 455 SalesForce Management

Sales Training Plan

This week you will continue working on phase six of the Final Project. Use the template provided. Last week, you determined resources required to recruit, select, and retain sales people. You also discussed the knowledge, skills, and abilities required for the sales position.

You will now discuss the best initial and refresher training sales method and determine the training budget for 1 year. Address the key issues in sales training, identify the training objectives, define the topics covered in a sales training program, and discuss the various methods for conducting sales training. Discuss the best way to measure the costs and benefits of sales training. Be sure to review the concepts covered in Chapter 8 of Cron and DeCarlo (2009) for guidance.

Remember that you will need to use research to support your project. Stay away from Wikipedia and other non-academic sources and instead use credible company sponsored websites or peer-reviewed sources provided by the Library. Your company's strategy should be 1–2 pages in length and must include a reference list. Citations and references must follow APA guidelines.

Note: Please use the Assignment template provided and 12-point Times Roman font.