Moore XL System For Today Leaders Case Study 3

The evolution of Cisco from a university campus networking solution to a global technology leader has been a dynamic process. The speed of technological innovation means that managers are already talking about the “next new thing” during the launch of each new product or service. Parallel with the rapid technological evolution at Cisco are the changes in organizational structure.  As Cisco expanded, visionary John Chambers was brought in as CEO, and he expanded the company into advanced technologies. By 2000, Cisco had attained a brief designation as the world’s most valuable company. Will the evolution of Cisco continue?  And if so, what will it look like? Company history indicates that, just as a quick response is needed in the rapid evolution technology products and services, the company must remain aware of structural changes needed within the organization to maintain its leadership position.    

1. Discuss the organizational structure at Cisco Systems.

2. What design changes were needed?

3. How did globalization affect Cisco’s structure?

4. How has Cisco’s structure continued to evolve?