Module 5 Assignment

 Segmentation, Targeting, & Positioning

Develop the Segmentation, Targeting, and Positioning (STP) for your Complete Marketing Plan.

1. Segmentation strategy
2. Targeting strategy
3. Positioning strategy

Submission Instructions:

• The paper is to be clear and concise and students will lose points for improper grammar, punctuation, and misspelling.
• The paper does not have a length requirement.
• Current APA style.
• No references required.
• Complete and submit the assignment by 11:59 PM ET on Sunday.
• Late work policies, expectations regarding proper citations, acceptable means of responding to peer feedback, and other expectations are at the discretion of the instructor.
• You can expect feedback from the instructor within 48 to 72 hours from the Sunday due date.

-----------------------------------------------------------------------------------------------------------------------------------------

Merge all the parts from Module 3, 4, 5, & 6 Assignments including the feedback from your instructor, plus any additional details to compile a Complete Marketing Plan.