Module 03 Course Project - The Marketing Mix: Legal and Regulatory Issues

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  1. Review the Proposed Marketing Plan- located in attachment.
  2. In a minimum of two pages, address the following questions:       
    1. Why does each issue violate legal or regulatory requirements?
    2. What are the potential risks associated with each issue if not corrected?
    3. Why do these issues pose a risk to both the success of the new product launch and the reputation of the company?
  3. Support your work with a minimum of three (3) credible sources.
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Michelle Owens
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    ViolationofMarketingRegulationsanditsEffects.docx