MKT680 DB2

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 Assignment Details

This assignment has 4 parts.

  1. What questions do you have about the overarching Unit 5 assignment? 
    Although it is not due until the end of the class, it is important that you begin planning for this project early in the course. What are your initial thoughts about how you will approach this assignment? Explain.  
  2. What are the most important elements of a Business Plan? Why?
  3. What other elements should be added to the Business Plan to encourage potential investors? 
  4. How important is accurate financial data to the Business Plan? Why?
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