MKT 500 WEEK 3 DISCUSSIONS

MKT 500 WEEK 3 DISCUSSIONS

Unhappy customers - are you one of them? 

NEW DISCUSSION

Marketers -

We have been talking about customer service for most of the week. Let's make this more personal. Have you been an unhappy customer?

Question one:

Briefly describe a circumstance where you, as the customer, were not satisfied with your purchasing experience. Why were you not satisfied?

Question two:

What were your purchase expectation? How did this company's marketing material create these expectations?

Question three:

What, if anything, did the company do to make you a satisfied customer? 

Question four:

Have you continued to purchase from this company? Why?

NOTE: MORE THAN ONE ANSWERS POSTED AS A BONUS CHOOSE ANYONE