MKT 455 week 2
kinjalr10Week 2 Discussion -- Market-Oriented Perspectives
Your contribution one -- answer one question only out of four questions below after your reviewing this case --
"Samsung -- Changing Strategies to Build A Global Brand"(attached here or you can find it in "Files"):
Question #1: What business(es) were Samsung in when it was a start-up company? What business(es) are Samsung in as it is today?
Question #2: What distinctive competencies have given Samsung business unit (must be specific on which business unit inside Samsung) a competitive advantage?
Question #3; Which of those competencies best match the needs and wants of the customers in the business’s target segment(s)? Must be specific on which business unit inside Samsung.
Question #4: What role should marketing managers play in helping to formulate business-level (SBU) strategies in a large diversified firm such as Samsung? What kinds of information are marketers best able to provide as a basis for planning?
You will earn maximum 2 points from your completed contribution one, if --
- You are the first person to answer any one of above four questions, given you list the question you choose to response first, followed by your answer.
- Otherwise, you will not receive a full 2 points.
Your contribution two -- comment on one of your classmates' posting about his/her contribution one.
- 2 years ago
- 10
Purchase the answer to view it
- Market-OrientedPerspectives..docx
- Analyzing with ANOVA
- Financial Management week 8
- essay questions
- HRM 552 Week 1 Individual Assignment Travel Agency HR Plan
- Due today SAME DAY assignment Paper African sustainable living
- Help please.
- Operations Management Paper
- Marketing strategy
- Themed" Research paper of a word minimum of 2000 words, which will be worth 80 points and is due 5/9...
- what does Jihad mean ? Is what happening in Iraq(ISIS) Jihad ? Jihad types