Mission Statement

profileGABRAY9806

Apple Product

 

  • State how the mission statement provides guidance for the company’s organizational activities.
  • Evaluate the company’s mission statement per each of the four questions posed in the Hull article as well as your assigned readings for the week.
  • Rate the company according to the 5 star rating system used in the Fortune 500 list, stating how many stars would you rate the mission statement. Explain your rationale.
  • Rewrite the mission statement so that it better addresses the four questions and forms a complete mission statement.

 Here are four essential questions your company’s mission statement must answer: 

 

  • What do we do?
  • How do we do it?
  • Whom do we do it for?
  • What value are we bringing?


    • 3 years ago
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