MBA 5501 Advanced Marketing WK 5 Discussion
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Kotler, P., & Keller, K. L. (2016). Marketing management [VitalSource Bookshelf version] (15th ed.). Upper Saddle River, NJ: Pearson. Retrieved from https://online.vitalsource.com/#/books/9781323591512
Discussion Board.
Consider the many means of differentiating products and services. Which technology brand does the best at impacting consumer buying decisions? Why? In an attempt to maintain diversity in this discussion forum, please bring a different brand example into this discussion than your fellow classmates.
8 years ago
MBA 5501 Advanced Marketing WK 5 Discussion
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