Marketing topic
Proposal /Annotated Bib.
In your proposal, just tell me the topic and provide an annotated bibliography (citation and a few words about the article) of no less than 5 references you will use in your paper.
I have reviewed your research proposals and made comments. If you did not submit a proposal or I did not approve your topic, you must resubmit (submit) by Friday. If you don't get past this first step, I will not accept any of your drafts nor the final paper. Read over the final paper assignment info if you haven't already. Anyway, a couple of things I noticed -- Be sure that you tie your topic to marketing. It may be that consumer demand is harming the environment, or consumer demand in sustainable business practices is paving the way for new products and practices, or even how the government is having to establish policy to protect consumers...or protect the environment from consumers. Use the library. I want to see academic, peer-reviewed journal articles. Newspapers are fine, organizational websites are good but they are not objective, but I really want to see real, published, academic research. Your references should be current. Try to use sources no more than 10 years old unless the source is extremely relevant. Unless I asked you to resubmit, or you never submitted your proposal in the first place, you are good to move on to your first draft!
7 years ago
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- Marketingannotatedbibliography.docx
- Marketingannotatedbibliography.docx
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