MARKETING QUESTION

Watch the following video: https://www.youtube.com/watch?v=bKj1_AQpC7k

Next, in (01-02) pages (120 words or more), answer the following questions:

Question One:

After watching the pricing video, imagine that you have created a pre-sweetened coffee bean that could be made into coffee grounds for sale in the private sector or commercially.  Choose the most beneficial pricing strategies and suggest two ways in which this selection could potentially affect consumer adoption of your new product.

Question Two:

Provide a rationale for your response.

Question Three:

Imagine that you are a manager at a brick-and-mortar store that has an online storefront as an additional source of revenue. The company has tasked you with creating ideas to improve logistics in order to increase profitability. Discuss at least two ideas and how these will increase profitability.