Marketing Mix, Strategy, Product life cycle - Due 2/20 @ 3pm ET

1-  Respond to the following in a minimum of 175 words: 

·  What is the marketing mix? Select an organization or brand. How does your selected organization use the different components of the marketing mix? 

2-  Respond to the following in a minimum of 175 words: 

·  Why is marketing research important to the development of a marketing strategy? Provide a specific example. 

3-  Respond to the following in a minimum of 175 words: 

·  Select a product you are familiar with. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?