Marketing Management - Written Assignment

Pick a product or brand of your own choosing that is sold in your geographical area.

From an examination of any marketing materials (advertising, packaging, website,

for example) and reflecting the 4P’s of marketing, construct a value proposition for it.

Submit a 1-2 page paper, (independent of the title page and reference page) double-

spaced in Times New Roman font which is no greater than 12 points in size. Be sure

to cite any sources in APA Format.

Papers will be assessed using ( attached pdf ) {Short Paper Rubric_Marketing

Updated}

  • 7 years ago
company value proposition
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