Marketing a service

profileraheem.0411

 Individually, students will read 5 journal/research articles that pertain to marketing a service (as opposed to a product). Students will then write a 3-5 page report (excluding cover page, abstract, and references) synthesizing those 5 articles. APA methodology applies to this assignment. 

    • 7 years ago
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      ServiceMarketing1.docx
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      ServiceMarketing.docx