Marketing

Pick a good or a service that you are interested in and prepare a report on the Marketing Mix used for that product. You are required to choose a product by brand name. You may choose a well-known name like Tommy Hilfiger, Nike, and Coke, or a lesser-known brand such as Louisville Slugger, Peavey, or Furby. It can be a familiar product, such as a soft drink, automobile, backpack, a piece of sports equipment, or a computer; or one that is of special interest to you that is less familiar to most of us, such as deer stands, paintball equipment, or a musical group. The choice is yours, but my one criterion is just to ensure that there is enough marketing information readily available on the good or service. Discuss this product in a single report describing Product, Place, Promotion, and Price. Divide the report into four sections and devote at least one page to each section.