Market 5

Select a company in the health care industry that operates in your area. Research a recent marketing campaign executed by the company, and address the following:

• Explain the target market and the objective of the marketing campaign. 
• Analyze the elements of the campaign based on the 4 Ps of marketing (product, price, placement, promotion). 
• Evaluate the plan’s effectiveness. 
• Recommend 2 additional marketing actions that would supplement the company’s existing campaign.

3-5 pages