Introduction to Public Relations Theory

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    Paper on Communication Theories Impacting the Practice of Public Relations

Communication theories such as the agenda-setting theory impact how public relations professionals design PR campaigns, how organizations utilize the media, and the communication organizations use in an attempt to reach audiences.

Please select three communication theories relevant to the practice of public relations (from the textbook, lecture podcast, or other comm literature)

1) Define/summarize the theories

2) Discuss how they apply to the practice of public relations

3) Provide examples of the theories being applied by a company, organization, or personality (person/celebrity) in the real world.    

Please number each section. Your paper should be double-spaced, three-four pages in length, size 12 font, with one-inch margins. Format your paper in AP, APA, or MLA format. 


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