International Foods Case Study-2

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 Read the Consumerization of Technology at IFG Case Study on pages 234-238 in the textbook. Answer the Discussion Questions at the end of the Case Study. 


 1. In discussion with Josh, Tonya foreshadows “some serious obstacles to overcome.” Describe these obstacles in detail.

 2. How can Josh win support for his team’s three-point plan to use technology to help IFG reach its customers?

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