Integrated marketing

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Integrated Marketing communications is an important part of marketing since the company does not only need to crate a value to the customer but to communicate the value as well. 

Choose a domestic company that entered another country and discuss its integrated marketing communication strategy. ( discuss if there are any legal constraints, any linguistic limitations, cultural differences, and the  different media that has been used by the company to reach its customers) 

    • 7 years ago
    • 20
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