Innovation

200 words and 2 references: For your 1st original post, explain to the group and the instructor how you think the soft drink firm Big Red should market its products against Coca-Cola.

200 words and 2 references: For your 2nd original post, explain why you think the soft drink firm Vernors has the biggest challenge in marketing its products against Coca-Cola and explain why it is facing such a daunting task.