https://www.physiqapparel.com/ Critique Project ** DUE DECEMBER 11, 2019 5pm EST**

In a paper, using APA format, address the topics listed below.   Remember to establish a complete understanding of the web store critique process.  Utilize the PowerPoint lecture to assist you with the  topics.   http://www.authorstream.com/Presentation/nortloff-1435876-week-7-security-accessibility-and-customer-supportsv/

The paper should include: !!!!!!!!!!!!

• a review of how www.physiqapparel.com addresses the topics outlined; 
• your opinion of how well www.physiqapparel.com handles the topic areas; and 
• insight on how www.physiqapparel.com could be improved in the topic areas. 

1. Create a list of 12 specific search terms from content nodes of www.physiqapparel.com. Grade their SEO by finding their search engine ranking for each search term.  (slide 2) 

2.product Turn off images in your browser then try to navigate the webpage. How do you grade the site accessibility? What are the challenges you faced? Were all links still readable? Did all images have meaningful descriptions? (slide 4) 

How to turn off images: http://kb.iu.edu/data/acpv.html 

3. How many seconds does the homepage and product pages take to download? How long on a smartphone? Grade each (side 9,10) 

4. Grade the Typography for usability using a five (5) point scale for each element. Size, Color, Contrast, Screen Spread, Scanablitlity, whitespace, bold & italics, print-out (slide 5-8;12) 

5. Grade Customer orientation using a five (5) point scale for each element. Page Titles, bread crumbs, global navigation bar, redundancy, home page link, access to site map. (slide 11)