HPR 303 Week 3 Discussion 1

View the following five public service announcements:

• The Bully (Links to an external site.)Links to an external site.
• MTV Anti-Bullying (Links to an external site.)Links to an external site.
• This is your brain on drugs (Links to an external site.)Links to an external site.
• Don’t do crack (Links to an external site.)Links to an external site.
• “I learned it by watching you” anti-drug PSA (Links to an external site.)Links to an external site.

In your discussion, include the following:

• Describe the intended message and audience for each video.
• Compare and contrast the tone set in each, outlining which was most effective and why.
• Select the worst video in terms of tone and redo the video in a screencast/video to be more effective.
• Use at least one scholarly source for your discussion.

Guided Response: Critique the new video/screencast done by your classmates. What elements were most effective and least effective in regard to tone? You must use at least one scholarly source for each response.